Of course, do we not just get a brief peek at our top stories, tap on a couple of egos, and linger over the “Discover” tab before we move on with our day? It’s nearly second nature. We even don’t know why we do it. However, recently Instagram informs all of us just how long regular people use their app to scroll, and the results can confuse you.
The organization has revealed that the story feature increases employees ‘ time to up to 32 minutes per day for the application. Instagram is used by people under the age of 25 on average for more than 32 minutes a day, while those under the age of 25 spend over 24 minutes a day.
An ancient Greek philosopher, Theophrastus once said that “the most precious thing a man will expend is hours.” What makes social networking so unique that millions of people use social networking sites for a large number of their lives?
Social media provides users a forum and a chance to listen, connect, and build connections. Seven in 10 Americans are using social media for networking, exchanging knowledge, and discovering exciting content. Social media was a vital part of the digital marketing campaign across a wide number of businesses. Let’s dive deep to figure out how much you waste on social media with an ordinary user.
Of course, one can get lost in downloading Instagram videos or just browsing through Instagram – completely understandable.
How Much Time should we spend on Social Media?
Today’s social media is used by 3.96 billion people, comprising nearly half (51 percent) of the world population. Global internet users have invested in social media networks averaging 144 minutes a day.
We spend on average 2 hours and 24 minutes on social media alone!
The idea that only those aged 13 or older can access most social media sites is a more exciting thing to say. these statistics. If we cut children (less than 13 years) out of the calculation, 65% of the qualifying population of the world has a social media presence.
The Philippines has the largest number of countries in the world spending on social media a day, with people spending on social media an average of three hours and 53 minutes a day.
People use social media every day for two hours and three minutes. Over the last 12 months, the overall number of users of world social media has increased by over 10%. Do you know that more than 1 million new users are accepted every day via social media?
Time Spent On Social Media: Mobile vs. Desktop
Since 1996 when the world saw the first smartphone with Internet connectivity, we have seen the thrilling war between mobile and laptop.
Mobile devices specifically monitor Desktops from social media and e-commerce when you look at today’s numbers. The increased usage of mobile devices is one of the key drivers of social media development without precedent.
80 % of global internet users use mobile devices to access social media. People tend to use on-the-go social networks. The camera on smartphones is one of the most notable considerations. They take photographs and post them in a jiffy via social media. This form of feature and versatility can not be permitted on the desktop.
From a company point of view, the influence of the current transition from desktop to smartphone is important for advertisers and business owners. The change from desktop to a smartphone is typical behavior for global social media consumers.
How much does the average citizen use the phone?
Without smartphones, life seems incomplete. Statistics remind us just how important everyday life is to mobile devices. People communicate with their telephone on average 2617 times per day (swipe, sort, click, and tap). In terms of strong smartphone usage, the number increases to 5,427.
One of the studies showed that 150 smartphone sessions are used each day by an average mobile customer.
On Facebook alone, American adults waste an average of 38 minutes. As young people use high-level social media platforms, the use of older adults has grown over the years.
People between the ages of 16 and 29 devote the most time (3 hours a day), while people between the ages of 45 and 54 spend 1 hour and 39 minutes a day. Millennials are on welfare media for about 2 hours and 30 minutes.
The trend reveals that younger people use social media networks the most.
Is this how much time we do spend on social media?